Webinars
Webcam Focus Group: Working from Home
May 08, 2020
Zeldis Research Senior Director Andy Romano hosts a webcam focus group discussion on the benefits and drawbacks of working remotely from home.
Webinar: Finding Your Targets
May 14, 2016
Understand common sample sources for market research projects, and the advantages and disadvantages of each.
White Papers
White Paper: Who Are You Talking To? Maximize Data Quality When Using Online Panels
Aug 27, 2019
Check out our White Paper on "Who Are You Talking To? Three Ways to Maximize Data Quality When Using Online Panels." You'll find down-to-earth advice on techniques to vet panelists and other advice to ensure better quality in your Quantitative sur...
White Paper: Five Quick Tips When Considering International Market Research: Part 1 – Customization
Feb 12, 2016
Zeldis' international market experts have come up with some quick but critical points to consider about customization when embarking on a global market research project.
Presentations & Graphics
5 Moderating Tips for Online Qual
Jun 23, 2020
As more online focus groups have been completed, we have adjusted our moderating techniques to accommodate the virtual approach and optimize the experience for clients and respondents.
The Importance of Story Telling
May 26, 2020
Zeldis researchers put together this short presentation to help you begin to explore why story telling is important, where to start, goals to shoot for in your story, and how to avoid potholes in your results.
Tips to Optimize Work E-mails
May 12, 2020
When communicating with busy people over E-mail, how can your message stand out above all the noise, politely and professionally?
Infographic: 5 Keys To Optimize Win-Loss Research
Aug 27, 2019
At Zeldis, where we are always on the lookout for emerging trends in the marketplace, we've seen a recent increase in clients requesting proposals on Win-Loss Research.
Understanding the Digital Experience (Case Study Overview)
Mar 26, 2018
Understanding the Digital Experiences of users has both similarities and differences to other research processes in this case study infographic.
Research Methods
The Importance of Story Telling
May 26, 2020
Zeldis researchers put together this short presentation to help you begin to explore why story telling is important, where to start, goals to shoot for in your story, and how to avoid potholes in your results.